Sr. Digital Marketing Specialist / Marketing Manager for Dubai

A company located in Dubai-UAE mainly dealing with lifting equipment, tools, POS, instrumentation, measuring instruments, CCTV, Access control and weighing equipment requires an experienced internet/digital marketing manager and sr. specialist for Chennai Office or Dubai 

You should be having the experience and able to analyze, recommend, implant and report by executing directly and leading other members on the below to improve online inbound lead generation from all channels and increase sales:
• SEO
• SMM
• Paid SEM / SMM 
• Email Marketing
• Website content and design optimization

Scope of Work: 
- Over All SERPs paid and organic: pay per click and on page/off page SEO
- SMM: Handling social media pages and account 
- Paid SMM
- Basic knowledge and understanding of dynamic responsive website development, UI, UX for website optimization
- ecommerce marketing
- Web Content writing
- Design marketing collateral like banners, pamphlets, e-flyers, and digital media ads: Facebook, Google, Adroletc
- Email marketing management 
- Email marketing artwork and newsletter designs 

Key requirement, Work and Academic Background: 
- Experience: 6 years minimum in similar role
- Experience in SEO and Paid SEM in industrial, engineering or technology products and services that are similar to our industry 
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
- Knowledge of pay per click programs and optimizing data gathered from both organic and paid sources
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
- Experience in creating healthy backlinks 
- Experience in managing multiple lists in Mailchimp or similar software and able to design and convert HTML template and campaigns tracking functions 
- Knowledge of HTML/CSS
- Knowledge of Photoshop / illustrator / Dreamweaver 
- website hosting administration
- You should have experience and training certificates 
- Detailed report of your work and achievement that can be shown clearly


*Sending CV instructions:- 
Note: Only application by email according to the instructions below and with answers will be considered! 
A) Send your CV with clear recent photo to [petra.career@gmail.com]
B) Indicate the job title & its reference number in the email subject area
C) Attached your full detailed portfolio including full report about website you handled and its keywords ranking on google
D) Reply back on the below questions clearly in the email body
1. What are the products and industries you have promoted on SEO and paid SEM?
2. Do you have sound knowledge and experience in google Adword?
3. Do you have sound knowledge on email marketing?
4. Do you have experience in websites hosting?
5. Do you have experience in websites creation or participation in web designing or developments?

Recruiter Name:Rathna

Company:PETRA MECHATRONICS MIDDLE EAST TRADING LLC

Email Address:

Website:http://www.petrame.com

Telephone:+971 44343999