Job Vacancies in Dufry Group, Sharjah (UAE)

Dufry Group is a global travel retailer with operations in 64 countries, operating more than 2,200 shops located at airports, seaports, on cruise liners and other touristic locations. The history of Dufry goes back to 1865, when it was founded in Switzerland. Over the years we have developed a strong portfolio of long-term concessions with airport authorities and other landlords. We provide our customers with prestigious brands from more than 1,500 suppliers. Our customers rely on the professional services of more than 31,000 Dufry employees. Dufry is a global company, with its corporate structure organized in five divisions. We work with local partners and adjust our offerings to the local habits of our customers. Dufry Ltd is publicly listed in Switzerland and in Brazil, and the headquarters are located in Basel, Switzerland

Digital Manager 

Department : Digital

Education : Bachelors Degree. Experience in Digital systems & similar job role

Experience : 7+ years of experience

Work Location : DUFRY Office @ Sharjah, United Arab Emirates

Work Timings : Monday to Friday 08:00am to 05:30pm UAE Standard Time

Key Accountabilities

• Digital Cluster Manager will be leading the digital operations for the cluster/ geography in question.
• Be responsible for driving two pillars Dufrys regional ecommerce and loyalty program, through the screening of digital profiles in the hiring processes, the analysis of the performance of digital operations, the coordination of resources, and managing the engagements with local agencies.
• Work closely with the global Ecommerce and Loyalty Specialists to adjust the global strategy to his/ her cluster/ geography and implement a local strategy. In order to excel at this position a deep understanding for the digital local market is required to develop partnerships with local stakeholders.
• Lead, manage and execute cross-functional projects (programs), involving different Product Teams (eCommerce and loyalty)
• Lead the planning and preparation of the roll-out of programs in a specific location, coordinating both with regional stakeholders as well as program stakeholders, ensuring alignment on dependencies and timelines
• Lead various local product initiatives related to digital marketing, eCommerce operations and the loyalty program while delivering other cross-functional projects and ensure coordination across Product Areas (where necessary)
• Analyze the digital operations performance and plan future steps accordingly
• Develop and manage the hiring process for digital profiles at local level
• Continuously improve the cooperation between the local product teams with other stakeholders at the Group and in the Digital Unit and IT organization
• Engage with local agencies and coordinate local resources in the digital space

Person Profile :

Experience and Specific Requirements

Key Relationships

• Desirable: Travel Retail experience.
• Strong expertise driving digital projects and program management skills incl. task breakdown, prioritization and planning, clarification of ownership, pro-active risk management and status monitoring.
• Deep understanding of the dynamics of the local market.
• Proven track record of leading people and teams and coordinating multiple teams in parallel in a digital environment.
• Deep understanding of core retail processes and associated technical solutions especially in the digital area (eCommerce and digital marketing)
• Proven track record of coordinating implementation of large digital initiatives related to eCommerce, app and loyalty programs in a retail industry company or consulting firm.
• Deep understanding in all the commercial levers to drive performance (range, price, experience, marketing).
• Demonstrable experience coordinating SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

Digital Loyalty Spec

Education : Bachelors Degree. Experience in Digital systems & similar job role

Experience : 3-5 years of experience

Work Location : DUFRY Office @ Sharjah, United Arab Emirates

Work Timings : Monday to Friday 08:00am to 05:30pm UAE Standard Time

Role Profile

Key Accountabilities

• Be responsible for the creation/curation of engaging local content, the identification and negotiation of relevant local partnerships and services for RED members, and the coordination of loyalty recruitment campaigns at cluster level.
• Work closely with the Country Digital Manager and Global CRM & Loyalty teams to develop strategies that will contribute to generate traffic and engagement in a specific location.
• Tailor strategic partnership opportunities across several verticals and sectors in a specific geography to improve the loyalty program value proposition for customers and enhance their experience.
• Create/curate engaging local content for the loyalty program.
• Coordinate loyalty members recruitment campaigns at cluster level.
• Create regular analysis of hotel, airline, car rentals and other loyalty programs including partner strategies to understand regional market and consumer needs.
• Build a pipeline of potential partnerships opportunities and engagement initiatives locally, mapping new commercial arrangements and deal types.
• Establish local strategic partnerships with a wide range of partners/service providers.
• Manage established regional partnerships to foster cross-company collaboration and increase the reach of Dufrys loyalty program.
• Define and implement campaigns for loyalty customers (e.g., email, SMS, push) in collaboration with Global Loyalty, Digital Marketing and eCommerce teams.
• Coordinate implementation of global digital initiatives at local level working in close coordination with the different local and global digital teams.

Person Profile

Experience and Specific Requirements

Key Relationships

• Experience in a sales/partnership/channels role, preferably in the cluster’s market.
• Desirable: Travel Travel / Retail / CPG experience.
• Experience in opening and/or expanding a product into new markets
• Excellent project management skills and handling multiple projects in an organized and timely manner
• Preferred basic technical knowledge: you are tech savvy and won’t be too lost in technological dialogues when discussing general IT topics
• Understanding of different CRM systems/ software (especially Microsoft 365 Dynamics) desired
• Proven track record of using data to inform hypotheses that lead to high impact customer insights that can be used by Loyalty and Marketing teams

Digital Ecommerce Spec

Education : Bachelors Degree. Experience in Digital systems & similar job role

Experience : 3-5 years of experience

Work Location : DUFRY Office @ Sharjah, United Arab Emirates

Work Timings : Monday to Friday 08:00am to 05:30pm UAE Standard Time

Role Profile

Key Accountabilities

• Be responsible for the execution of local digital marketing campaigns to generate traffic, the identification and coordination of local promotions, and the enrichment and optimization of local product descriptions in digital channels, to strategically grow eCommerce in a specific location.
• Work closely with the Country Digital Manager to develop strategies that will contribute to generate traffic and online sales in a specific location.
• Work with Country Digital Manager and Global teams to implement vision, roadmaps and program backlog of the local eCommerce strategy.
• Strategically grow eCommerce ahead of the market in specific location.
• Identify and coordinate local promotions and launch of new products within the eCommerce area.
• Tailor portfolio of opportunities in eCommerce to local market to make it a platform for growth including through partnerships with brands and communication initiatives.
• Work with global Product Owners and Product Managers to implement the local digital strategy to improve traffic acquisition, sales and conversion of the eCommerce site (including SEO/SEM, A/B testing initiatives).
• Enrich and optimize product local descriptions in digital channels.
• Optimize end-to-end cluster-specific customer journeys by devising new solutions, services, products or propositions.
• Identify and implement new opportunities throughout the customer journey to deliver high performing, agile customer interactions and touchpoints.

Person Profile

Experience and Specific Requirements

Key Relationships

• Experience working on an eCommerce operation with entrepreneurial spirit.
• Experience in working with UX/UI designers to define customer experiences.
• Experience in Adobe tools (e.g., Magento, marketing tools) and Google Analytics desirable.
• Experience in running A/B tests for campaigns and deriving customer insights a major plus.
• Demonstrable experience coordinating SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Proven knowledge of standard concepts, practices, and procedures within the retail and/ or travel industry (with a strong focus on eCommerce).
• Deep understanding of the dynamics of the local market.
• Deep understanding in all the commercial levers to drive performance (range, price, experience, marketing).
• Strong background in digital marketing principles such as funnel optimization UX, SEO & Landing Page optimization & Display expertise in customer journey management, digital and communications.
• Strong tech background.
• Commercial yet customer-first mindset with the ability to identify customer needs.

Interested candidates please send your updated CVs to Sonia.Jose@ae.dufry.com

https://www.dufry.com/