Tuesday, 18 December 2012

Media Manager (Russian Peninsula)


Responsibilities
 
The role holder will have regional responsibility which covers 11 countries
  • Being accountable for Company’s brands in media planning and developing the media buying strategy within agreed budgets year on year
·         Preparing quarterly and annual media plans for the assigned brands and contributing to the overall marketing mix strategy reflecting local realities/requirements
·         Executing the procurement of the developed plans and projects in TV, Outdoor, Radio Businesses for the Company’s brands
·         Planning and executing communication projects for high quality placement of Colgate-Palmolive brands in right media channels in TV, radio, print media and interactive media platforms within the specified region
·         Ensuring all relevant media communication channels are activated locally in line with global strategy
·         Developing new communication channels, identifying and following up latest trends, seeking out new opportunities and applying them to general and digital communication strategy of the company
·         Researching and developing continuous network of contacts to establish new opportunities for company
·         Defining the role of new media and web channels within CACE marketing mix and then developing strategic plans based on web to further promote activities
·         Supporting global digital initiatives
·         Coordination of the news distributions within social media
·         Coordination of 3rd production parties; such as video, photography, web, creative agencies and clipping agencies to get local input while managing communication with countries, managing budget and reflecting changes and adapting quickly

Requirements
 
·         Bachelor’s degree from a reputable university, preferably in Business related subjects
·         3 to 5 years of professional experience in Media Planning and Procurement within a multinational environment
·         Strong communication, negotiation and presentation skills
·         Marketing understanding and strong analytical skills with problem solving capabilities
·         Excellent command of both written and spoken English
·         Russian proficiency is highly preferred
·         Excellent knowledge of Ms Office applications




Tatiana Gulyaeva | Consultant

office tel: +7 727 261 90 95
email: Tatiana.Gulyaeva@antalkazakhstan.com

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